高通
Sr. Product Marketing Manager
Sr. Product Marketing Manager
发布于 大约 12 小时前普通员工/个人贡献者
Taipei, Taipei City, Taiwan
高级经验
全职员工
仅现场办公
本科
Go-To-Market
OEM/ODM
Cross-Functional Collaboration
Program Management
Pc Industry
Windows-On-Snapdragon
AI 估算 · 40k–60k
Senior marketing role requiring 10+ years experience and PC domain expertise, market rate is competitive in Taiwan.
职位详情
关于这个职位
作为高通高级产品营销经理，你将负责推动PC产品的商业化，包括市场分析、产品定位、生态合作和跨团队协作
适合拥有10年以上PC行业经验、具备技术背景和项目管理能力的资深人士
最低要求
Bachelor's degree and 4+ years of Communications, Marketing, Public Relations, or related work experience.
OR
Associate's degree or equivalent degree and 6+ years of Communications, Marketing, Public Relations, or related work experience.
OR
High school Diploma or equivalent and 8+ years of Communications, Marketing, Public Relations, or related work experience.
Completed advanced degrees in a relevant field may be substituted for up to two years (Master’s = one year, Doctorate = two years) of work experience.
工作职责
Identify/ develop business opportunities with OEMs and Qualcomm global teams via complex analysis of markets, customers, technologies, ecosystem demands
Lead team collaboration in the creation, validation, and confirmation of business cases for product development
Perform program management for PoC projects and coordinate with cross-function/-region teams and external stakeholders
Market new and complex compute platforms and technologies through technical marketing opportunities
Align and scale OEMs product portfolios with Snapdragon Compute platforms and solutions
Oversee customer product development cycle and support to address newly added feature analysis
Translate customer feedback and external environment situations into potential change suggestions for internal platform roadmap
Collaborate across sales, product management, go-to-market, and headquarters marketing organizations
Initiate/ develop strategic relationship with ecosystem partners for strengthening Windows-on-Snapdragon ecosystem
Keep up-to-date knowledge of Qualcomm products and value proposition, and provide persuasive presentations
Collect and analyze market intelligence and trends for business development
Organize workshops for customers or external partners to proactively drive business targets
Support cross-country Qualcomm teams to achieve common business goals
优先资格
+ years of product management, product marketing, technical marketing, or related work experience in PC industry
+ years of working in a large matrixed and global organization
Familiarity with major PC OEMs' product planning and development processes
Broad and good networking with major PC OEMs/ODMs in Taiwan
AI 洞察
优缺点分析
优点
- Work for a world-leading semiconductor company with strong brand and resources.
- Involvement in cutting-edge AIPC ecosystem and future cross-domain platforms (Auto, ADAS).
- High visibility role with strategic influence on product direction and customer relationships.
- Exposure to global teams and top PC OEMs/ODMs in Taiwan, building extensive industry network.
- Requires deep PC industry knowledge and ability to navigate complex cross-functional dynamics.
- High expectations for self-driven program management and delivering measurable business impact.
- May involve frequent travel and tight deadlines during product launch cycles.
- Experienced marketing or product professionals with solid PC technical background and strong program management skills who thrive in a dynamic, global environment.
缺点 / 挑战
暂无明显挑战项
角色解读
- Advance to Director of Product Marketing or Head of Marketing for Compute vertical.
- Transition into broader roles covering multiple platforms (e.g., Automotive, ADAS) as scope expands.
- Potential lateral move into product management or business development roles within Qualcomm.
- Drive PC product commercialization by developing business cases, managing PoC projects, and aligning OEM portfolios with Snapdragon platforms.
- Analyze market trends and customer feedback to inform product roadmap and strategy.
- Build and maintain strategic relationships with ecosystem partners and key OEM/ODM stakeholders.
- Collaborate with cross-functional teams (sales, product management, marketing) to execute demand generation and go-to-market activities.
- Strong program management and project coordination skills, especially in a matrixed global organization.
- Deep technical understanding of PC systems and platforms (e.g., Snapdragon) to effectively communicate value propositions.
- Excellent presentation and communication skills for engaging with customers, partners, and senior leaders.
- Business acumen for market analysis, competitive intelligence, and business case development.
申请策略
- Tailor your resume to reflect both marketing and technical depth, as Qualcomm values a hybrid profile.
- Research Qualcomm's compute product roadmap and recent AIPC partnerships to demonstrate genuine interest.
- Emphasize experience in PC product commercialization, especially working with OEMs/ODMs and go-to-market strategies.
- Showcase program management achievements with measurable outcomes (e.g., revenue growth, market share).
- Highlight any cross-functional leadership and global team collaboration.
- Include technical marketing examples (e.g., PoC projects, technical presentations).
- Deepen understanding of Snapdragon Compute platform and Windows-on-Snapdragon ecosystem.
- Strengthen market intelligence and competitive analysis skills for the PC industry.
面试指南
- Use the STAR method (Situation, Task, Action, Result) to structure your answers with concrete examples.
- Demonstrate your ability to think strategically while executing tactically, balancing customer needs with business goals.
- Show cross-functional leadership by highlighting how you aligned different teams towards a common objective.
- How would you drive the adoption of Snapdragon Compute platforms with a traditional PC OEM?
- Describe a complex program you managed involving multiple stakeholders across regions.
- How do you gather and analyze market intelligence to influence product strategy?
- Can you give an example of a successful go-to-market campaign for a new technology platform?
- How do you handle conflicting priorities between customer requests and internal roadmap?
匹配度报告
65
综合匹配度
Senior marketing role at industry leader with strong development opportunities in PC and cross-domain tech, but limited flexibility and competitive intensity.
适合人群
This role is best suited for candidates prioritizing career growth and technical challenge over work-life balance and flexibility.
最强匹配
成长发展匹配
最弱匹配
工作生活匹配
薪资福利70
成长发展80
工作生活50
使命价值60
薪资福利匹配
70中等
Qualcomm offers competitive compensation in the Taiwan market, though not explicitly stated in the JD. The role's seniority suggests good salary and benefits.
薪资信号未披露（AI估算：40K-60K/月）
成长发展匹配
80较高
The role provides significant growth potential through involvement in cutting-edge AIPC and future expansion into Automotive/ADAS. Strong learning opportunities in cross-domain technology.
技术前沿主流现代技术
技术栈Snapdragon、Windows-on-Snapdragon、AIPC、ARM、PC
业务类型profit_center
工作生活匹配
50较低
Based in Taipei office, no remote flexibility mentioned. Role likely requires occasional travel and may involve tight deadlines during launches.
工作模式仅现场办公
办公地点市区核心地段
加班情况未提及（无法判断）
使命价值匹配
60中等
PC industry is mature but transitioning towards AI-powered devices, providing a sense of impact on next-gen computing. Social impact is neutral.
行业发展稳定成熟行业
社会影响中性/一般
创新程度积极采用新技术
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