产品营销专员（捷克）
发布于 3 小时前普通员工/个人贡献者
值不值得投
综合评分 68
Multinational marketing assistant role in the Czech Republic, offering strong developmental exposure in EU retail strategy and data analysis, with standard compensation and undefined WLB.
从薪资福利、成长空间、工作节奏和岗位方向综合评估，方便横向比较。
薪资怎么样
1.6万
比市场营销与传播中位数低
发布情况
新岗位 · 今天发布
公司情况
这家公司招聘很活跃
约 270 个在招 · 其中市场营销与传播 2 个
市场机会
选择面较广
市场营销与传播 · 约 2780 个在招
职位详情
关于这个职位
该职位在捷克担任TCL国家市场经理助理，负责支持产品营销、新品发布准备、跨部门沟通及市场活动筹备
最低要求
具备市场营销或商业相关经验
工作职责
支持营销团队完成所有产品类别的日常任务（上传营销资产清单）
优先资格
在市场营销领域有实习或其他相关经验者优先
AI 洞察
优缺点分析
优点
- Gain exposure to EU-level marketing strategies and work closely with senior directors, offering a broad regional perspective.
- Develop a versatile skill set encompassing data analysis (GFK), PSI management, and cross-functional communication.
- Work within a multinational giant, providing a solid platform and brand recognition for your career.
- The role involves multitasking across various product categories and daily operational tasks, which can be demanding.
- Requires frequent coordination between different stakeholders (designers, country managers, EU HQ), demanding strong communication skills.
- Ideal for early-career marketing professionals or those with some internship experience looking to build a career in international consumer electronics marketing.
缺点 / 挑战
暂无明显挑战项
角色解读
- Start as a marketing specialist/assistant, gaining comprehensive experience in EU retail marketing and data analysis.
- Progress to a Country Marketing Manager or EU Regional Marketing role, taking charge of broader marketing strategies.
- Act as an assistant to the Country Marketing Manager, supporting daily marketing tasks across all product categories.
- Prepare marketing assets and presentations for product launches, and coordinate between designers and country managers.
- Manage PSI (Plan, Supply, Inventory) operations and conduct GFK data analysis for market insights.
- Collaborate with the Retail Marketing Director to build EU retail marketing strategies.
- Solid foundation in marketing or business, with hands-on experience or internships in the marketing field.
- Strong organizational and analytical skills, with the ability to manage multiple projects simultaneously.
- Proficiency in MS Office, web and social media channel management, and familiarity with B2B2C models.
申请策略
- Research TCL's current product lineup and market positioning in the Czech Republic and the broader EU market.
- Be prepared to discuss how you would handle multiple projects and prioritize tasks in a fast-paced environment.
- Highlight any internship or practical experience in marketing, especially involving product launches, event preparation, or data analysis.
- Showcase your proficiency in MS Office, social media management, and any experience with PSI or inventory management.
- Emphasize your ability to work independently, multitask, and communicate effectively across different teams.
- Familiarize yourself with GFK data analysis tools and retail marketing strategies in the European consumer electronics market.
- Improve your presentation and PPT design skills, as you will be preparing assets for product launches.
面试指南
- Use the STAR method (Situation, Task, Action, Result) to structure your answers for behavioral and experience-based questions.
- For data and strategy questions, outline a clear, step-by-step analytical approach, showing how you translate data into actionable marketing plans.
- Can you describe your experience with preparing marketing assets or supporting product launches?
- How do you prioritize tasks when handling multiple projects simultaneously?
- What is your understanding of PSI management, and how would you apply it in this role?
- How would you analyze GFK data to derive actionable market insights for our retail strategy?
- Tell me about a time you had to coordinate between different stakeholders, such as designers and managers, to achieve a goal.
- Review basic concepts of PSI (Plan, Supply, Inventory) and retail marketing strategies in the consumer electronics sector.
职位点评
薪资福利
The role is an assistant/specialist position in the Czech Republic for a multinational company, offering competitive but standard market compensation for entry-level marketing roles.
成长发展
The position offers strong learning opportunities in EU retail marketing, data analysis, and cross-functional coordination, with clear exposure to senior management.
工作生活
The JD mentions multitasking and handling multiple projects, which implies a potentially busy workload, though no explicit overtime or WLB signals are provided.
使命价值
Working for a major multinational consumer electronics brand in the EU market offers a sense of contributing to global brand growth and market expansion.
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