Marketing Campaign Expert
发布于 5 小时前普通员工/个人贡献者
值不值得投
综合评分 74
High-growth global expansion role with strong developmental opportunities, competitive but undisclosed compensation, and a fast-paced startup vibe in Dubai.
从薪资福利、成长发展、工作生活和使命价值四个维度综合评估，方便横向比较。
薪资怎么样
4万
比市场营销与传播中位数高
发布情况
新岗位 · 今天发布
公司情况
这家公司招聘很活跃
约 5440 个在招 · 其中市场营销与传播 约 120 个
市场机会
选择面较广
市场营销与传播 · 约 3180 个在招
职位详情
关于这个职位
As a Marketing Campaign Expert at Keeta, you will own end-to-end platform-level marketing campaigns, from designing mechanics and planning calendars to driving execution and iteration. You will manage C-side subsidy budgets, collaborate with supply/BD teams for merchant alignment, and build data-driven monitoring frameworks to optimize campaign ROI and user growth in the Middle East market.
最低要求
+ years of marketing/campaign operations experience in e-commerce, food delivery, or local lifestyle platforms; e-commerce and food delivery campaign backgrounds preferred.
工作职责
Campaign Ownership: Own platform-level marketing campaigns end to end — design campaign mechanics, plan campaign calendars and rhythm, develop supply-demand strategies and promotional mechanics, and drive execution, review, and iteration. Accountable for campaign order penetration and AOV.
优先资格
Familiarity with Middle East consumer culture, religious rhythms, and the competitive landscape is a plus.
AI 洞察
优缺点分析
优点
- Opportunity to work in a high-growth global expansion team with a startup vibe.
- Exposure to cross-cultural markets and the chance to directly influence business direction.
- Collaborative atmosphere with outstanding talent.
- Fast-paced and high-pressure environment typical of overseas expansion.
- Navigating complex cross-cultural consumer behaviors and religious rhythms in the Middle East.
- Experienced marketing professionals with a strong data background and a passion for global market expansion, particularly in the Middle East.
缺点 / 挑战
暂无明显挑战项
角色解读
- Progress into senior marketing leadership roles within global expansion teams.
- Transition into broader business management or regional strategy positions leveraging deep insights into Middle East consumer behavior.
- End-to-end ownership of platform-level marketing campaigns, including mechanics design, calendar planning, and execution.
- Manage C-side subsidy budgets and promotional strategies to optimize user mix and ROI.
- Collaborate with supply/BD teams and product/engineering to align merchant strategies and build marketing tools.
- + years of marketing/campaign operations experience in e-commerce or food delivery.
- Strong data capabilities with proficiency in BI/SQL tools for metric decomposition and root-cause analysis.
- Fluent English for cross-cultural communication and deep understanding of supply/user dynamics.
申请策略
- Tailor your resume to highlight e-commerce or food delivery campaign experience.
- Prepare examples of how you balanced supply-demand strategies and subsidy budgets in past roles.
- Highlight specific campaign ownership experiences, including budget management and ROI optimization.
- Showcase data analysis skills using BI/SQL and successful merchant/user growth strategies.
- Emphasize cross-cultural communication and English proficiency.
- Deepen understanding of Middle East consumer culture and religious rhythms.
- Enhance advanced data modeling and campaign automation tooling skills.
面试指南
- Use the STAR method (Situation, Task, Action, Result) to structure campaign case studies.
- Focus on quantifiable metrics like order penetration, AOV, and subsidy ROI to demonstrate impact.
- Can you walk me through a successful end-to-end marketing campaign you owned?
- How do you approach C-side subsidy budget allocation and measure ROI?
- Describe a time you used data to pivot a campaign strategy.
- How would you adapt campaign mechanics for the Middle East market considering cultural and religious factors?
- Research Keeta's current market presence in the Middle East and local competitors.
- Prepare data-driven examples of your past campaign successes and failures.
职位点评
薪资福利
The role offers competitive compensation for a senior marketing position in Dubai, backed by a listed tech giant, though specific salary details are not disclosed in the JD.
成长发展
High growth potential within a global expansion team, offering exposure to new markets and a startup-like environment to influence business direction.
工作生活
The JD mentions a relaxed and collaborative atmosphere but also explicitly states comfort with fast pace and high pressure, making WLB mixed.
使命价值
Contributing to a global food delivery platform's expansion, bringing innovative services to new regions, though the core mission is commercial.
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