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B2B Sales Executive (HORECA)
B2B Sales Executive (HORECA)
发布于 大约 11 小时前普通员工/个人贡献者
香港
中级经验
全职员工
仅现场办公
本科
MS Office
Customer Relationship Management
Market Analysis
Negotiation
B2B Sales
Horeca
AI 估算 · 20k–35k
Based on B2B sales experience and Nespresso brand, Hong Kong market offers competitive salary with 13-month pay.
职位详情
关于这个职位
This role drives B2B sales in the HORECA segment for Nespresso, focusing on building customer relationships, achieving sales targets, and delivering premium brand experiences in Hong Kong.
最低要求
Tertiary degree or above in Sales & Marketing or other related disciplines
With experiences in B2B direct sales to premium clients (HORECA) and with proven track record of reaching sales target
Good negotiation and influencing skills
Result oriented, self-motivated and able to work under pressure
Excellent in both spoken and written Chinese and English
Good Knowledge of MS Office
工作职责
Achieve sales and KPI targets designated by the management
Maintain good relationship with existing customers and increase business (e.g. customer visits)
Identify sales opportunities and build up new network by following the Nespresso guidelines
To provide quality and on-time information on demand forecast, report on market dynamics and competitor activities
Attend regular product training to enhance customer experience
Handle customers' enquiry in a timely manner
Ensure adherence to Company principles, policies & procedures and comply with local laws and regulations
Perform other administrative or ad-hoc tasks
AI 洞察
优缺点分析
优点
- Work with a globally recognized premium brand, enhancing your resume.
- Gain deep experience in the HORECA industry, a niche with high growth potential.
- Develop strong client relationship and negotiation skills.
- Requires frequent client visits and travel within Hong Kong, leading to a busy schedule.
- Sales targets can be demanding, requiring consistent performance under pressure.
- Competitive market with other coffee brands vying for the same clients.
- This role is ideal for experienced B2B sales professionals who thrive on relationship-building and enjoy the challenge of selling premium products to discerning clients.
缺点 / 挑战
暂无明显挑战项
角色解读
- Advance to Senior Sales Executive or Key Account Manager with larger portfolio.
- Move into sales management or regional roles within Nestlé group.
- Develop expertise in luxury brand management and customer experience.
- Develop and execute sales strategies to grow Nespresso's B2B business in the HORECA sector.
- Build and maintain relationships with premium clients through regular visits and account management.
- Identify new business opportunities and expand the customer network.
- Provide market intelligence and demand forecasts to support business planning.
- Strong B2B direct sales experience, preferably in HORECA or premium client segments.
- Excellent negotiation and influencing skills to close deals and manage key accounts.
- Result-oriented mindset with proven ability to meet sales targets.
- Fluency in Chinese and English for effective communication with diverse clients.
申请策略
- Research Nespresso's B2B offerings and tailor your application to show how you can add value in the HORECA segment.
- Prepare examples of how you have overcome sales challenges and built new business.
- Highlight your B2B sales achievements with quantifiable results (e.g., revenue growth, target attainment).
- Emphasize experience in HORECA or similar premium client segments.
- Showcase your ability to manage key accounts and build long-term partnerships.
- Hone your presentation and negotiation skills through practice or courses.
- Develop knowledge of coffee industry trends and competitor offerings.
面试指南
- Use the STAR method (Situation, Task, Action, Result) to structure your answers.
- Focus on specific examples that demonstrate your sales acumen, resilience, and client focus.
- Show that you understand Nespresso's brand values and can communicate them effectively.
- How do you approach building relationships with new HORECA clients?
- Describe a time you exceeded a sales target. What strategies did you use?
- How do you manage multiple accounts and prioritize your time?
- Explain how you would handle a client who is considering a competitor.
- Review Nespresso's product range and B2B offerings on their website.
匹配度报告
59
综合匹配度
Premium B2B sales role with solid compensation and brand value, but limited flexibility and growth signals.
适合人群
This role suits candidates who prioritize financial rewards and brand prestige over strict work-life balance.
最强匹配
薪资福利匹配
最弱匹配
工作生活匹配
薪资福利70
成长发展65
工作生活50
使命价值50
薪资福利匹配
70中等
The role offers competitive salary with potential bonuses, but no specific benefits are mentioned in the job description. Compensation is likely at market rate for Hong Kong.
薪资信号未披露（AI估算：20K-35K/月）
成长发展匹配
65中等
Opportunities for skill growth through product training and on-the-job experience, but no clear career progression path is mentioned.
技术前沿非技术岗（不适用）
成长机会product training
业务类型profit_center
工作生活匹配
50较低
The role likely involves frequent client visits and some administrative work, with no mention of flexibility. Work-life balance may be average.
工作模式仅现场办公
办公地点市区核心地段
加班情况未提及（无法判断）
使命价值匹配
50较低
Working for a reputable brand like Nestlé provides some sense of purpose, but the role is primarily sales-driven without a strong social mission.
行业发展稳定成熟行业
社会影响中性/一般
创新程度稳健跟随主流
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