
美团
商家策略高级经理
商家策略高级经理
发布于 大约 3 小时前中层管理(经理/总监)
圣保罗
高级经验
全职员工
仅现场办公
本科
运营管理
Ka管理
商家运营
团队管理
外卖平台
损益优化
数据分析
本地生活
海外市场
策略制定
AI 估算 · 40k–60k
高级管理岗,国际化业务,综合互联网大厂海外职级薪资水平,市场竞争力强。
职位详情
关于这个职位
作为美团Keeta在巴西的商家策略高级经理,您将负责商家运营团队的管理与策略制定,推动海外外卖业务从0到1的高速增长
您需要深入分析市场和品牌数据,优化门店运营,并协调多部门协作,实现品牌、用户和平台的三方共赢
这是一个充满挑战与机遇的国际化管理岗位
最低要求
大学本科及以上学历,专业不限
8年以上产品运营或商家运营相关工作经验,具备一定的团队管理经验
熟悉本地生活服务行业的商家运营流程和规则,具备较强的数据分析能力和解决问题的能力
具备良好的沟通能力和团队协作能力,能够有效管理团队并推动工作落地
思维敏捷,逻辑清晰,能够承受工作压力
工作职责
负责商家运营团队的日常管理和指导,建设懂策略、能本地化落地、能横向协同的高效组织
负责品牌的调研、分析和完整解决方案输出,建立机制和标准,打磨业务精益模型,确保业务快速扩张
负责线上门店运营管理,建设工具产品实现业务的快速扩张,对品牌的门店经营结果负责
负责商家数据分析和业绩评估,基于数据表现、品牌反馈和市场动态,及时调整运营策略和方案
负责线下和KA/SMB、客户增长、配送等多端的协作,统筹商户品牌的规模、体验、损益最优平衡
负责基于市场和竞争动态,不断创新迭代业务模式,寻求品牌、用户、平台三方利益最优的解决方案
AI 洞察
优缺点分析
优点
- Be part of an innovative, fast-growing international venture backed by Meituan's proven tech and operational expertise.
- High autonomy and impact in building business models from scratch in a new market.
- Exposure to global talent and diverse business challenges, enhancing your strategic and leadership skills.
- High work pressure and fast-paced environment, especially during the 0-1 phase with frequent pivots.
- Need to adapt to local culture and business practices in Brazil, which may differ significantly from China.
- Relocation or frequent travel may be required, impacting work-life balance.
- Experienced operations leaders who thrive in ambiguity, enjoy building from scratch, and are passionate about global expansion.
缺点 / 挑战
暂无明显挑战项
角色解读
- Progress to senior leadership roles within Keeta's international operations, such as Regional Director or VP of Merchant Strategy.
- Opportunity to shape the global expansion strategy of a major food delivery platform.
- Cross-functional exposure to product, technology, and business development, broadening career horizons.
- Lead and manage the merchant operations team, setting strategies for local market expansion.
- Analyze market data and merchant performance to optimize operations and drive business growth.
- Coordinate with cross-functional teams including sales, growth, and delivery to balance scale, experience, and profitability.
- + years of experience in product operations or merchant operations, with team management background.
- Strong analytical skills to interpret data and make data-driven decisions.
- Excellent communication and cross-team collaboration abilities.
- Ability to thrive in a fast-paced, high-pressure startup environment.
申请策略
- Research Keeta's current operations in Brazil and prepare ideas for local merchant acquisition and retention.
- Demonstrate your entrepreneurial mindset and willingness to roll up sleeves.
- Emphasize your experience in merchant operations, especially in local life services or platform businesses.
- Highlight team management achievements and specific metrics improvements (e.g., merchant growth, revenue uplift).
- Showcase your ability to work in cross-cultural environments and adapt strategies to local markets.
- Familiarize yourself with the Brazilian food delivery market and consumer behavior.
- Brush up on Portuguese or Spanish to enhance local communication.
- Deepen understanding of data analysis tools (SQL, Excel) and strategic frameworks.
面试指南
- Use the STAR method (Situation, Task, Action, Result) for behavioral questions.
- For strategic questions, outline a step-by-step plan: research, hypothesis, test, iterate, scale.
- Demonstrate data-driven decision-making by referencing specific KPIs and analytical methods.
- How would you design a merchant acquisition strategy for a new city in Brazil?
- Describe a time you used data to improve merchant performance
- what metrics did you track?
- How do you manage a team with diverse backgrounds in a new market?
- What is your approach to balancing short-term growth with long-term profitability?
职位点评
67
综合评分
国际大厂海外高管岗,成长迅猛但强度大,适合野心家。
从薪资福利、成长空间、工作节奏和岗位方向综合评估,方便横向比较。
更适合这类人
适合重视职业成长和国际化视野,能接受高强度工作和管理挑战的资深运营人才。
表现最好
成长发展
相对薄弱
工作生活
薪资福利70
成长发展85
工作生活40
使命价值60
薪资福利
70中等
薪资未明确,但作为上市集团海外高级职位,预计具有竞争力;福利未提及,但公司规模大,福利体系完善的可能性高。
薪资信号未披露(AI估算:40K-60K/月)
成长发展
85较高
国际化环境、0-1业务阶段提供了广阔的学习和成长空间,高层级岗位可锻炼综合领导力。
技术前沿非技术岗(不适用)
成长机会国际化大舞台、0-1阶段
业务类型profit_center
工作生活
40较低
现场办公且可能需适应巴西当地工作节奏,JD暗示工作压力大,WLB信号弱。
工作模式仅现场办公
办公地点市区核心地段
加班情况JD含高强度暗示词
使命价值
60中等
使命“帮大家吃得更好”有一定社会价值,但职位更偏向商业增长,行业高速发展带来意义感。
行业发展高速增长赛道
社会影响中性/一般
使命信号帮大家吃得更好,生活更好
创新程度积极采用新技术
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