电商营销
发布于 9 小时前普通员工/个人贡献者
值不值得投
综合评分 64
A dynamic, profit-driven e-commerce marketing role in Jakarta offering strong developmental opportunities in a high-growth market, with unspecified WLB and compensation.
从薪资福利、成长空间、工作节奏和岗位方向综合评估，方便横向比较。
薪资怎么样
8千
比电商运营中位数低
发布情况
新岗位 · 今天发布
公司情况
这家公司招聘很活跃
约 3260 个在招 · 其中电商运营 32 个
市场机会
选择面较广
电商运营 · 约 480 个在招
职位详情
关于这个职位
Responsible for Xiaomi's advertising campaigns on major Southeast Asian e-commerce platforms such as Shopee, TikTok, and Lazada. Analyze campaign effectiveness through data metrics like CPC, CPM, ROAS, and CVR to drive sales conversion.
最低要求
-3 years of work experience with a background in e-commerce advertising; 2. Active thinking and strong sense of responsibility; 3. Proficient in English as a working language; 4. Strong data analysis skills; 5. Proficient in office software tools such as Excel (e.g., VLOOKUP).
工作职责
Manage advertising campaigns for Xiaomi on e-commerce platforms including Shopee, TikTok, Tokopedia, and Lazada; 2. Analyze advertising effectiveness using metrics such as CPC, CPM, ROAS, and CVR; 3. Take responsibility for sales conversion and ROI.
AI 洞察
优缺点分析
优点
- Gain hands-on experience with top-tier e-commerce platforms in the fast-growing Southeast Asian market.
- Work for a globally recognized tech brand, providing a strong resume boost and exposure to cross-border e-commerce.
- Develop highly transferable skills in data-driven digital marketing and ROI optimization.
- High pressure to meet sales conversion targets and ROAS goals in a competitive market.
- Requires constant adaptation to the rapidly changing algorithms and policies of various e-commerce platforms.
- Ideal for data-driven marketers with a few years of e-commerce experience who thrive in fast-paced, cross-border environments and are eager to grow in the Southeast Asian market.
缺点 / 挑战
暂无明显挑战项
角色解读
- Progress from campaign execution to regional marketing strategy and management.
- Transition into broader e-commerce operations or digital marketing leadership roles in Southeast Asia.
- Manage and optimize ad campaigns across major Southeast Asian e-commerce platforms like Shopee, TikTok, and Lazada.
- Monitor and analyze key performance indicators (CPC, CPM, ROAS, CVR) to evaluate ad effectiveness.
- Drive sales conversion and maximize return on ad spend (ROAS) for Xiaomi's products.
- Proven experience in e-commerce advertising and campaign management.
- Strong analytical skills to interpret data and optimize ad performance.
- Fluency in English for cross-border communication and reporting.
申请策略
- Research Xiaomi's current product lineup and marketing strategies in Indonesia to tailor your interview answers.
- Prepare case studies demonstrating how you successfully optimized an ad campaign to improve conversion rates.
- Highlight specific achievements in past e-commerce ad campaigns, including quantifiable improvements in ROAS, CVR, or sales volume.
- Showcase proficiency in data analysis tools and platforms (e.g., Excel, Shopee Ads, TikTok Ads).
- Emphasize English proficiency and any prior experience working in Southeast Asian markets.
- Deepen knowledge of the specific advertising ecosystems of Shopee, TikTok, and Lazada.
- Enhance advanced data analysis skills, such as pivot tables and macro usage in Excel, or basic SQL for data extraction.
面试指南
- Use the STAR method (Situation, Task, Action, Result) to structure your answers, focusing on data-driven actions and quantifiable results.
- For technical questions, break down your analytical process step-by-step, showing how you move from data extraction to actionable insights.
- Can you walk me through your process for optimizing an underperforming ad campaign on Shopee or TikTok?
- How do you use ROAS and CVR data to make budget allocation decisions across different platforms?
- Describe a time when you had to adapt quickly to a sudden change in an e-commerce platform's algorithm or policy.
- How do you ensure effective communication and collaboration with cross-functional teams in an English-speaking environment?
- Prepare a portfolio or presentation of past successful campaigns, highlighting the metrics you improved.
- Familiarize yourself with the latest trends and features in Southeast Asian e-commerce advertising (e.g., TikTok Shop live streaming ads).
职位点评
薪资福利
The role offers a competitive market salary for the Jakarta region with prior experience requirements, though specific compensation details are not disclosed in the JD.
成长发展
Working with major platforms like Shopee and TikTok provides excellent exposure to modern e-commerce marketing, though formal training programs are not explicitly mentioned.
工作生活
The JD does not specify working hours or remote options, and e-commerce marketing roles often require flexibility to align with platform campaigns and regional time zones.
使命价值
The role contributes to a global tech brand's expansion in Southeast Asia, offering a sense of impact, though it is primarily a commercial and profit-driven position.