Meituan logo
美团
供给策略专家

供给策略专家

发布于 大约 14 小时前

普通员工/个人贡献者

多哈
高级经验
全职员工
仅现场办公
本科
商业策略与发展
Sql
商家运营
外卖
数据分析
本地生活
机器学习
策略运营
营销策略
商户补贴

AI 估算 · 60k–90k

Senior strategy role overseas, high market demand, AI skills added value.

职位详情

关于这个职位

This role focuses on developing supply-side strategies for Keeta, Meituan's global instant delivery platform. You will design discount programs and merchant subsidy frameworks, leverage data and AI to optimize marketing effectiveness, and collaborate with cross-functional teams to drive growth in international markets like the Middle East. It's a high-impact position for experienced strategy operations professionals seeking global exposure.

最低要求

Bachelor's degree or above, 5+ years of experience in strategy or merchant operations, preferably in local life services or food delivery platforms.

Familiar with merchant operations processes in local life services, strong data analysis skills, proficient in SQL.
Practical experience or strong interest in applying AI tools to marketing strategy scenarios, understanding of intelligent recommendation and AI-assisted strategy evaluation in B-end operations.
Good communication and cross-team collaboration skills, able to drive initiatives effectively.
Quick thinking, clear logic, able to make independent decisions in ambiguous, fast-paced environments.

工作职责

Marketing strategy planning: Set annual/quarterly coverage targets for discount tools (discount dishes, full discounts, etc.) and merchant subsidy paths, decompose to strategy teams, frontline BD, and store level; continuously evaluate tool effectiveness based on data, lead tool parameter iteration, forming a 'configure → observe → optimize' closed loop; design differentiated marketing plans for different merchant tiers, iterate localization plans against local competition. Explore AI/ML applications in merchant segmentation and marketing effect prediction, driving strategy from experience-driven to data+AI collaborative decision-making.

Merchant subsidy target management: Establish a refined monitoring system, lead bottom-up push for subsidy targets, upgrade subsidy metrics from weekly to daily/real-time monitoring to ensure target achievement pace. Use AI-assisted anomaly detection to identify subsidy progress deviations and trigger alerts.
Tool and product collaboration: Lead the iteration roadmap for discount tools, coordinate product R&D resources; collaborate with algorithm teams to optimize marketing traffic allocation mechanisms; explore revenue-boosting tools.
Cross-functional team collaboration: Fully collaborate with BD/frontline teams and C, M, D sides, organize resources to deliver results.

AI 洞察

优缺点分析

优点

  • Work on a strategic global expansion initiative of a top-tier unicorn, facing global competitors.
  • Exposure to vast business challenges with autonomy to drive high-impact decisions.
  • Career growth potential is high with rapid scaling in new markets.
  • Opportunity to apply AI in real-world business problems, enhancing future tech-business skills.
  • High ambiguity and fast-paced environment requiring quick decision-making.
  • Working overseas (Doha) may involve relocation and cultural adjustments.
  • Cross-functional coordination across time zones can be demanding.
  • This role suits experienced strategy operations professionals who thrive in dynamic environments, enjoy data-driven problem-solving, and seek international exposure.

缺点 / 挑战

暂无明显挑战项

角色解读

  • Progress from strategy expert to senior strategy expert or team lead, managing a strategy function.
  • Gain international experience in fast-growing markets, potentially leading regional strategy.
  • Transition into product or general management roles with deep business acumen.
  • Design and manage discount and subsidy strategies for food delivery merchants across different tiers.
  • Analyze large-scale operational data to evaluate tool performance and drive iterative improvements.
  • Collaborate with product, algorithm, and frontline teams to implement strategy changes.
  • Explore AI applications in merchant segmentation and marketing prediction to enhance decision-making.
  • Strong analytical skills with SQL proficiency for data extraction and manipulation.
  • Deep understanding of merchant operations and local life services industry.
  • Ability to work with AI tools and understand machine learning concepts applied to marketing.
  • Excellent cross-team communication and project management.

申请策略

  • Understand Keeta's current market position and expansion strategy to show alignment.
  • Prepare examples of how you've used data to drive strategy decisions in ambiguous situations.
  • Quantify achievements in merchant growth or subsidy efficiency improvements in previous roles.
  • Showcase examples of successful strategy formulation and execution, especially with discount tools or marketing campaigns.
  • Highlight any experience with AI-driven analytics or tool adoption in business contexts.
  • Emphasize ability to work with cross-functional teams and handle ambiguity.
  • Brush up on advanced SQL and data visualization skills (e.g., Python, Tableau).
  • Learn about AI/ML applications in marketing, such as customer segmentation or uplift modeling.

面试指南

  • For strategy design questions, use a structured framework: define objectives, segment customers/merchants, analyze data, propose experiments, and set KPIs.
  • For collaboration questions, emphasize clear communication, stakeholder management, and agile iteration.
  • For AI application questions, articulate the business problem, explain how data and models can address it, and mention potential pitfalls.
  • Describe how you would design a discount strategy for a new market like Qatar.
  • How do you prioritize subsidy spending across different merchant segments?
  • Can you give an example of using data to optimize a marketing tool's performance?
  • How would you collaborate with product and algorithm teams to implement a strategy change?
  • What is your experience with AI/ML in business analysis, and how do you see it applying here?

职位点评

66
综合评分

High-growth global strategy role with strong development potential but uncertain work-life balance.

从薪资福利、成长空间、工作节奏和岗位方向综合评估,方便横向比较。

更适合这类人
This role is ideal for candidates prioritizing career growth, skill development, and purposeful work over work-life balance.
表现最好
成长发展
相对薄弱
工作生活
薪资福利60
成长发展85
工作生活40
使命价值80

薪资福利

60中等

Salary is not disclosed, but the company is a major tech player and the role is overseas, likely offering competitive compensation. However, no explicit benefits are mentioned.

薪资信号未披露(AI估算:60K-90K/月)

成长发展

85较高

The role explicitly mentions rapid career growth and exposure to strategic global business, with AI integration indicating strong learning and advancement opportunities.

技术前沿前沿/新兴技术
技术栈SQL、AI、机器学习
成长机会快速成长
业务类型profit_center

工作生活

40较低

Work mode is not specified, but likely on-site in Doha. No WLB signals are provided, and overseas relocation may impact work-life balance.

工作模式未明确
办公地点未明确
加班情况未提及(无法判断)

使命价值

80较高

The company's mission 'helping people eat better, live better' and the global expansion for food delivery provide a sense of purpose, while the industry's growth adds positive social impact.

行业发展高速增长赛道
社会影响正向社会影响力较高
使命信号帮大家吃得更好,生活更好
创新程度积极采用新技术
Watch Jobs