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Meituan logo
美团
Keemart Public Relations Manager
立即应聘

Keemart Public Relations Manager

发布于 大约 18 小时前

中层管理(经理/总监)

利雅得
高级经验
全职员工
仅现场办公
学历未注明
English
Team Leadership
E-Commerce
Media Relations
Brand Pr

AI 估算 · 25k–50k

中东市场PR经理稀缺,薪资竞争力强,生活成本较高,综合技能要求高。

职位详情

关于这个职位

This role is responsible for building crisis management, social listening, and brand PR strategy for Keemart in the Middle East market. Lead a team, manage media relations, and drive brand reputation.

最低要求

Residency & Identity: Saudi national, or a long-term resident in Saudi Arabia with deep familiarity with local culture and the business environment.

+ years of experience in PR or communications, with at least 3 years deeply embedded in the Saudi or Gulf market.
Background in e-commerce, tech, or platform companies; experience at a leading regional player is a plus.
Full professional fluency in English, able to independently produce high-quality English press materials and statements; Arabic fluency strongly preferred.
Deep understanding of the Middle East’s mainstream social media ecosystem and communication dynamics, with the ability to develop brand PR strategies and drive their execution.
Possess local media and industry connections; experience managing PR agencies and in-house teams, with a proven ability to build systems and lead a team of 3 or more.

工作职责

Build a crisis management manual from scratch tailored to the Middle East market, covering typical scenarios such as product quality, delivery issues, data security, and workforce-related situations.

Establish a 24/7 social listening and early warning system covering mainstream social platforms, local forums, and regional news sources to ensure risk signals are captured promptly.
Lead the brand’s PR strategy on mainstream social media platforms in the region, continuously enhancing brand share of voice, image, and user goodwill.
Plan compelling brand content around key moments — such as Ramadan, Saudi National Day, and annual mega sales — to generate positive conversations.
Develop an annual media agenda to consistently secure positive share of voice, rather than reacting only during crises.
Represent Keemart at industry forums, business exchanges, and public-facing events, working closely with public affairs and relevant teams.

AI 洞察

优缺点分析

优点

  • Play a pivotal role in building brand reputation from scratch in a high-growth market.
  • Direct access to regional decision-making circle and flexible budget authority.
  • Competitive compensation package with support from Keeta headquarters.
  • Career-defining experience with international exposure.
  • High pressure due to 24/7 social listening and crisis management demands.
  • Need to navigate cultural and business differences in the Middle East.
  • Building a team and systems from scratch requires significant initiative and resilience.
  • Professionals with strong crisis management and PR experience, comfortable with high autonomy and cross-cultural environments.

缺点 / 挑战

暂无明显挑战项

角色解读

  • Progress to regional PR Director or Head of Communications for the Middle East.
  • Expand into public affairs, brand marketing, or general management roles within the organization.
  • Gain executive visibility and decision-making influence in a hyper-growth market.
  • Build a comprehensive crisis management manual for the Middle East market, covering product, delivery, data, and workforce scenarios.
  • Establish a 24/7 social listening and early warning system to monitor platforms and forums for risk signals.
  • Lead brand PR strategy on major social media, create engaging content for key cultural events, and maintain an annual media agenda.
  • Represent Keemart at industry events and collaborate with public affairs teams to strengthen brand reputation.
  • In-depth experience in crisis management and strategic communications.
  • Fluency in English and strong preference for Arabic
  • ability to produce high-quality press materials.
  • Deep understanding of Middle East social media ecosystem and local media landscape.
  • Proven ability to build systems and lead a team of 3 or more.

申请策略

  • Tailor your resume to show direct relevance to e-commerce or platform companies.
  • Prepare to discuss how you would build a crisis management framework for a new market.
  • Highlight specific crisis management cases, especially those involving multi-market or Middle East stakeholders.
  • Showcase experience with social listening tools and media monitoring systems.
  • Emphasize Arabic language skills and local media connections.
  • Demonstrate team leadership and system-building achievements.
  • Strengthen Arabic language proficiency if not already fluent.
  • Familiarize with Middle East social platforms (e.g., Snapchat, Instagram, local forums).

面试指南

  • Use the STAR method for behavioral questions: Situation, Task, Action, Result.
  • For strategic questions, outline a structured approach: assess risks, prioritize, build frameworks, execute with monitoring.
  • Demonstrate cultural awareness by referencing specific local practices or challenges.
  • How would you design a crisis management manual for a food delivery platform in Saudi Arabia?
  • Describe your experience with social listening and early warning systems. What metrics do you track?
  • How do you handle a PR crisis when the brand is new to a market?
  • Can you share an example of a successful brand campaign you led during cultural events like Ramadan?
  • How would you build and manage relationships with local media and influencers?

匹配度报告

75
综合匹配度

High compensation growth opportunity in international market, but requires 24/7 availability and crisis pressure.

适合人群
This role is best for professionals who prioritize high compensation and career growth over work-life balance.
最强匹配
薪资福利匹配
最弱匹配
工作生活匹配
薪资福利85
成长发展80
工作生活60
使命价值75

薪资福利匹配

85较高

High compensation expected for an overseas role at a listed company with competitive benefits, though specific figures are undisclosed.

薪资信号未披露(AI估算:25K-50K/月)

成长发展匹配

80较高

Significant growth opportunities through building new systems and leading strategy in a high-profile role.

技术前沿非技术岗(不适用)
业务类型ambiguous

工作生活匹配

60中等

24/7 social listening and crisis management suggest high pressure and potential overtime; no explicit WLB signals.

工作模式未明确
办公地点海外(不适用)
加班情况JD含高强度暗示词

使命价值匹配

75中等

Mission-driven role building a brand in a new market, but social impact is moderate.

行业发展高速增长赛道
社会影响中性/一般
创新程度积极采用新技术
Watch Jobs
Watch Jobs

我们专注于实时追踪各企业最新职位动态,帮助您节省求职时间,快速找到理想工作机会。

探索

  • 浏览职位
  • 数据统计
  • 洞察报告
  • 数据方法论
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  • 免费试用
  • 价格方案
  • 常见问题
  • 隐私政策

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微信公众号小红书淘宝店铺

© 2026 Watch Jobs. 保留所有权利

Created by jianglicat - 讲礼猫

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