Senior Manager /Director, Public Relations, Editorial APAC
发布于 大约 15 小时前中层管理(经理/总监)
AI 估算 · 50k–90k
Senior PR role in Hong Kong media industry, requires 7+ years experience, market rate for director level.
职位详情
关于这个职位
This is a senior PR leadership role at CNN (Warner Bros. Discovery) responsible for developing and executing public relations strategy across the Asia Pacific region. The position involves managing media relations, crisis communication, and brand promotion to support editorial and commercial objectives.
最低要求
Bachelor’s Degree level education, passion for international news and current affairs. Minimum of seven years’ Public Relations experience. Experience in the TV or media industry, journalism or newsgathering a significant plus. Exceptional presentation skills, with excellent command of verbal and written English, with ability to speak Asian languages a plus. Flexible, with an affinity for supporting client relationships and willingness to respond to their needs 24/7.
工作职责
Lead regional publicity strategy and execution; Ensure all CNN content is appropriately assessed, discussed, filtered and delivered to media, consumers and regional colleagues; Identify relevant news angles and framing for journalists and executives in APAC; Deliver timely and relevant media briefing; Ensure alerts and coverage are properly distributed; Collaborate with Marketing to ensure maximum coverage; Editorial brand profile: support, promote and defend editorial operations; Lead on multi-platform, digital-first strategy and delivery; Corporate Communications: support WBD corporate comms; Support ad sales, research, distribution and content sales PR strategy; Provide strategic support for on-the-ground events; Team liaison: ensure strong partnerships across international communications team and CNN Marketing.
AI 洞察
优缺点分析
优点
- Work for a globally recognized media brand with iconic content.
- Lead PR strategy across diverse Asia Pacific markets.
- Opportunity to manage high-profile crisis communication and editorial promotion.
- Requires availability 24/7 for client needs and crisis response.
- Operating across multiple time zones demands flexibility and coordination.
- High-pressure environment with rapid news cycles.
- Seasoned PR professionals with media industry experience who thrive in fast-paced, strategic roles and enjoy cross-cultural communication.
缺点 / 挑战
暂无明显挑战项
角色解读
- Advance to VP of Communications or Regional Head of PR.
- Move into broader corporate communications roles across Warner Bros. Discovery.
- Transition into senior marketing or brand strategy positions.
- Develop and execute PR strategies to enhance CNN's brand awareness across Asia Pacific.
- Manage media relations, including pitching stories and handling crisis communications.
- Collaborate with editorial, marketing, and commercial teams to align PR efforts with business goals.
- Strong media relations and crisis management abilities.
- Excellent written and verbal English communication skills.
- Strategic thinking and project management experience in PR.
申请策略
- Demonstrate understanding of CNN's brand and the APAC media landscape.
- Prepare examples of how you've influenced business outcomes through PR.
- Emphasize 7+ years of PR experience, especially in media or news.
- Showcase successful crisis management and brand elevation examples.
- Highlight any Asian language skills and experience working in APAC.
- Strengthen digital-first PR capabilities and social media strategy.
- Gain familiarity with CNN's content and editorial focus.
面试指南
- Use the STAR method: Situation, Task, Action, Result for behavioral questions.
- For strategic questions, outline a structured approach: assessment, planning, execution, measurement.
- How would you handle a breaking news crisis affecting CNN's reputation in Asia?
- Describe a PR campaign you led that increased audience engagement.
- How do you prioritize PR opportunities across multiple markets with limited resources?
- How do you collaborate with editorial and commercial teams to align messaging?
- What is your experience with digital-first PR strategies?
- Research recent CNN stories and initiatives in Asia Pacific.
职位点评
Senior PR leadership role at a global media brand, offering strong compensation and strategic influence, but with high pressure and poor work-life balance.
从薪资福利、成长空间、工作节奏和岗位方向综合评估，方便横向比较。
薪资福利
The role offers competitive compensation for a senior PR position in Hong Kong, but salary is not explicitly stated and benefits are not detailed.
成长发展
The position provides opportunities to lead regional strategy and work with senior stakeholders, but growth pathways are not explicitly mentioned in the JD.
工作生活
The role demands 24/7 availability for client needs and crisis management, indicating poor work-life balance. No remote work option mentioned.
使命价值
Working at a major news network can provide a sense of purpose and impact, but the role is commercially driven and mission-driven language is absent.