追觅科技
西南欧渠道销售(J26128)
西南欧渠道销售(J26128)
发布于 9 天前普通员工/个人贡献者
AI 估算 · 3.0–5.0万 · AI 参考估算
德国
中级经验
学历未注明
全职员工仅现场办公渠道管理
渠道管理
Iot
Oem
Sell-In/Sell-Out
定价策略
家电
渠道销售
经销商管理
销售预测
值不值得投
60综合评分
综合评分 60
德国市场渠道销售岗，市场独占性强、客户资源积累快，薪资与WLB信息未披露。
从薪资福利、成长发展、工作生活和使命价值四个维度综合评估，方便横向比较。
薪资怎么样
4.0万
比渠道管理中位数高
发布情况
正常在招 · 8 天前发布
公司情况
公司还在招多个职位
7 个在招
市场机会
选择面较广
渠道管理 · 约 620 个在招
职位详情
关于这个职位
负责德国市场的渠道销售，开发客户并搭建覆盖代理商、二级重点客户与OEM客户的经销网络，管理市场费用与定价策略，把控sell-in/sell-out与销售预测
适合有消费品渠道销售经验、可常驻德国的销售人才
最低要求
理解消费品渠道销售模式
具备较强的销售技能，能够开展客户预订（pre-booking）、客户拜访及重点客户攻关等销售活动
工作职责
负责在德国开发客户，搭建经销网络，包括代理商、二级重点客户（tier-2 key accounts）及OEM客户
负责管理市场费用（market funds），制定产品与定价策略
维护市场秩序，保障合作伙伴的盈利能力
基于现有渠道架构优化经销商体系，作为渠道囤货方（channel stockist）保障渠道库存供应
根据公司要求制定销售策略，制定季度/年度目标与计划，完善营销组织与管理体系，合理分配公司资源，确保营销策略落地执行
有效管理区域内sell-in与sell-out，确保销售预测的准确性
优先资格
有3C、家电、IoT行业渠道销售经验者优先
有开拓未开发市场与渠道管理经验者优先
有销售预测、库存管理、终端售价管理及重点客户门店管理经验者优先
AI 洞察
优缺点分析
优点
- Full ownership of a national market (Germany), from network building to pricing.
- Broad exposure across agents, tier-2 key accounts and OEM channels.
- Building a Chinese consumer electronics brand in Europe offers rare cross-market experience.
- Sales forecasting and inventory accuracy carry direct accountability pressure.
- Managing distributor profitability and market order requires constant balancing.
- Likely frequent travel within Germany and Europe to cover partners and stores.
- Sales professionals with consumer product channel experience who want to own a national European market.
缺点 / 挑战
暂无明显挑战项
角色解读
- Can grow into a country manager or regional channel director role covering Western Europe.
- Deep distributor and key-account resources are transferable to BD or go-to-market leadership roles.
- Experience scaling a Chinese consumer brand in Europe is highly valued across the industry.
- Develop clients across Germany and build a distribution network covering agents, tier-2 key accounts and OEM customers.
- Manage market funds and devise product and pricing strategies for the local market.
- Maintain market order, optimize the distributor system and guarantee channel inventory supply as a channel stockist.
- Formulate quarterly/annual sales targets and plans, and manage regional sell-in/sell-out to keep sales forecasting accurate.
- Solid understanding of consumer product channel sales, ideally in 3C, home appliance or IoT industries.
- Strong sales execution: customer pre-booking, store visits and key-account selling.
- Experience with sales forecasting, inventory management and end-sales price management.
- Ability to explore untapped markets and manage distributor systems independently.
申请策略
- Research the brand's current footprint in German channels before applying.
- Prepare a concrete case of building a distribution network from scratch.
- Quantify channel results: distributor count, sell-out growth and forecasting accuracy.
- Highlight experience with 3C, home appliance or IoT channel sales in Europe.
- Show cases of opening untapped markets and managing key-account stores.
- Mention language ability and familiarity with German retail landscape.
- Sharpen sell-in/sell-out analysis and inventory management methods.
- Learn pricing and market-fund management practices for European retail.
面试指南
- Use STAR stories with quantified sell-in/sell-out and forecasting outcomes.
- Show a structured market-entry framework: mapping, tiering, then expansion.
- Demonstrate data-driven pricing and market-fund allocation logic.
- How would you build a distributor network in Germany from your first 90 days?
- How do you balance partner profitability with market price discipline?
- Describe your approach to sales forecasting and inventory management.
- Give an example of a key account you developed and the results achieved.
- How do you allocate market funds across products and channels?
职位点评
薪资福利60
成长发展68
工作生活55
使命价值50
薪资福利
60中等
Salary and benefits are not disclosed in the JD; compensation in Germany is typically market-based and partly performance-linked, so confirm details with HR.
薪资信号未披露（AI估算：3.0千–5.0万/月）
成长发展
68中等
Owning a national European market builds strong channel and P&L-adjacent experience, though the JD mentions no training or promotion path.
技术前沿非技术岗（不适用）
业务类型profit_center
工作生活
55较低
The JD does not mention working mode or WLB; channel sales likely involves regular partner visits and travel.
工作模式未明确
办公地点海外（不适用）
加班情况未提及（无法判断）
使命价值
50较低
Consumer electronics retail is a mature industry with limited stated mission orientation in the JD.
行业发展稳定成熟行业
社会影响中性/一般
创新程度稳健跟随主流
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